Project LeadershipProject Management

Project Sponsors: What Are Their Roles and Responsibilities?

Project sponsors are a bridge between the actual project team and the rest of the stakeholders. While you might be seeing them only during meetings, their supervisory role makes your project a success. In this article at Clarizen, find out the roles and responsibilities of project sponsors.

Importance of Project Sponsors

Though they are not closely associated with projects, they highlight your efforts to customers and protect you from unwanted challenges. Following are the roles and responsibilities that project sponsors do:

Promoting Projects: The primary role of project sponsors is to promote services and products to the right customers. They provide visibility by becoming the face of the project for the customers.

Pitching the Business Case: Project managers and team leads get proper guidance in creating a strong business case. So, if you want project sponsors to support your project, give them reasons to believe it themselves.

Assigning Budget and Resources: They ensure that you get the necessary budget and skilled resources. They also have meetings with project managers to keep budget on track, hire new resources, and invest in required tools.

Building the Project Scope: Project sponsors are often involved in the project planning phase to compile a good project scope. You can use their experience to identify challenges and opportunities in the business case.

Approving Activities: They investigate project activities regularly and provide feedback to the project managers, when required.

Overlooking Project Health: With regular progress reports, they figure out project health in general. Though they are not involved directly with project activities, you can approach them for assistance.

Creating Stakeholder Engagement: Project sponsors receive progress reports and distribute the details as per stakeholder requirements. All of them are in the loop then and feel involved.

Being the Final Checkpoint: They check the final product before delivering. Their objective feedback allows project managers to rectify mistakes beforehand.

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Indrani Roy

Indrani Roy is currently working as a Content Specialist for CAI Info India. She has knowledge in writing blogs, product descriptions, brand information, and coming up with new marketing concepts. Indrani has also transcribed, subtitled, edited, and proofread various Hollywood movies, TV series, documentaries, etc., and performed audio fidelity checks. She started her career by articulating a knowledge base for an IT client, and, eventually, went on to create user manuals and generate content for a software dashboard. Writing being one of her passions, reading books is naturally her favorite pastime. When not lost in the world of letters, she is a foodie, movie buff, and a theater critic.

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