CIODecision-MakingDigital DisruptionLeadership/Innovation

What Do You Miss While Driving Enterprise Transformation?

Goal setting is essential for every business or initiative to survive successfully. However, you also need a person or a resource that can drive or align your business towards the desired goal. This where strategic planning comes into play. In this article at ThoughtWorks, Dan McClure talks about the importance of having a person in place who can steer your business or digital transformations goals in the right direction.

What’s the Point?

The traditional business models used to follow a top-down approach where all the major decision-making authority resided with the senior management people. For every small deviation in the plan along the way, permissions or required approvals were sought from the business leaders. However, this scenario doesn’t fit today’s rapidly evolving digital world.

Breaking the Barriers

The dynamic nature of the present marketplace demand innovation and better customer experience at every level. The rapid technology disruptions require you to anticipate the kind of threats, constraints or opportunities your enterprise might face along the transformation journey. As an enterprise, you need to be well-prepared with a person who can deal with such uncertainties and implement immediate solutions, wherever required. Such forward-thinking enterprises are likely to survive the digital transformation waves better.

Such adaptive business ecosystems set up teams with a ‘learning loop’ that can test, learn and adjust their methods according to the existing business needs.

Identifying the Right ‘Pilot’

To steer the digitally-responsive enterprises in the right direction, there is the need for a new type of professional or job role – a kind of pilot or choreographer. This role requires the person to be confident and self-reliant to navigate the business through rough digital waves while in motion. They need to have the skills, temperament, and mindset of an individual entrepreneur.

So, if a business wishes to flourish in this dynamic marketplace, it needs to look out for such uniquely talented individuals who can use their creative instincts to architect better business solutions.

To read the original article in full, visit the following link:


Priyanka Chakraborty

Priyanka Chakraborty is a content specialist, currently a part of CAI Info India. She holds diverse experience in content writing spanning domains like Information Technology, Digital Marketing, Social Media, Content Marketing, Nutrition, Health & Fitness, Photography, Website Design, Career Advancement, etc. In the past, she has worked with the leading job portal of India,, and then moved on to a UK-based online education company, Shaw Academy, before joining CAI India. A writer by day and a reader by night, she loves to explore her creative instincts further in art and painting.

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