Consulting Best Practices

Use Free Online Courses To Grow Your Email List

Email marketing is an incredibly effective way to market your consulting business, and your email list is arguably the most critical component of your strategy. So, how do you stand out and attract leads? In this article at Entrepreneur, Terry Rice explains that creating free mini-courses that take less than two hours to complete is one of the best ways to grow your email list. How do free mini-courses help you build a consulting marketing funnel? Through free online courses, you are positioning your paid offers as extremely valuable. By designing a free online program with multiple lessons and a specific, actionable next step for subscribers, you give them a quick win after each session. As a consultant, adding someone to your email list is just the beginning of a relationship. To read the original article, click on

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