Marketing/Advertising
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Promising Outcomes of the CMO and CIO Collaboration
A Chief Marketing Officer (CMO) and a Chief Information Officers (CIO) belong to two diverse fields. Yet, technology has brought…
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Top Marketing Technology Trends You Must Know
We all know that artificial intelligence (AI) is becoming more central to the day-to-day digital world. The marketing and advertising…
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Client Onboarding Checklist: The Ideal Approach to Retain Them
Client onboarding is the practice of welcoming new clients, addressing their queries, explaining them your services, and initiating foundation for…
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How is AI Expected to Change Marketing?
Most marketers fear to lose their jobs, expecting that robots will take over soon. However, the reality is that artificial…
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7 Smart Customer Experience Strategies to Boost Business
Offering extraordinary customer experience is one of the most credible ways to get sustainable business growth. A strong customer experience…
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Is Your Email Marketing Strategy Ready for the Holiday Season?
Holiday season is a time for every business to revamp and actively drive their marketing strategy. A primary component of…
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6 In-Depth Tips for Your Digital Marketing Strategies
Digital marketing experts always talk about content but do not say much in their tutorials. In this article at Need…
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10 Ways You Can Ease Resistance from Stakeholders
Project managers are used to encountering resistance from stakeholders. Many give in, some resist, and the majority ignore it. None…
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What Comes First—IT Experience or IT Certifications
When a survey was conducted among TechRepublic CIO Jury, 83 percent ruled in favor of IT certifications. Technology Pointe CIO…
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To Take or Not to Take a Social Stand, Which Poses More Risk?
Apart from the usual risks that threaten to damage brand reputation, not taking a social stand can also pose a…
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