Leadership TV

Watch Unlimited Movies in Just $10

What if you can watch unlimited movies by paying just $10? In an interview with Business Insider, MoviePass CEO Mitch Lowe talks about MoviePass, a service that does just that. He informs Senior correspondent Steve Kovach that 89 percent of casual moviegoers, 200 million, go to a movie theater only four times a year. They spend $40 to $60 for movie tickets. MoviePass would pull in more casual moviegoers because of the value they are deriving out of it.

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