CIODigital Disruption

3 Ways CIOs Can Take the Pain out of Digitization

There is a stinging pain in your thigh. It is either that scorpion that turned out to be an awful office pet, or it is the pain of a stunted digitization effort. In an article for InformationWeek, CEB IT practice leader Andrew Horne highlights three ways to numb the agony.

Three Problems You Can Conquer

  1. Getting distracted by the threat of being disrupted
  2. Treating digitization as a technology change rather than business change
  3. Making going digital a standalone effort

Uber and Netflix-level threats do not lurk around the corner in every industry. Innovations are always in the works, of course, but nothing is stopping your business from being part of that process. All CIOs can do is keep a current watch of the technology landscape and report back to the other executives on what opportunities exist. They can also report back on which competitor innovations are legitimately threatening and make recommendations about how to proceed.

CIOs cannot do everything themselves, so it becomes all the more important for them to articulate that going digital requires buy-in from everyone at the executive table. It is indeed a business change:

… our research shows companies focused on business changes — such as redesigning incentives and operating models, upskilling staff, accelerating corporate speed, and getting serious about data management — are 15 times more likely to get full value from digital initiatives compared to companies focused narrowly on getting the technology right.

If the CIO can make going digital a natural aspect of corporate strategy, where everyone in the C-suite takes a part in it, it will be able to maintain its effectiveness beyond the initial push. The faster everyone can treat digital like just another ingredient in the recipe—rather than the final product itself—the better.

You can view the original article here:

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