4 Tips for Developing a Relationship with a New Vendor

Human relationships are complicated things that require special attention, especially in a new relationship. In an article for TechRepublic, Mary Shacklett explores how managers can better develop relationships with new vendors. There are four ways to build a better relationship with a new vendor:

  1. Have clarity in your communications.
  2. Make the time for new products.
  3. Make it a point to get to know the vendors.
  4. Do not entertain the unannounced vendors.

Serving Up Good Relations

If a vendor approaches you with a product that you simply have no use for, tell them so. This is never what salespeople want to hear, but it is far better than having them find out they wasted their time pitching something to you. If perhaps you may use the product in the future, express to them the possibility of future business. Clarified communication produces the best results.

The manager’s job is a busy one, and it is often easy for them to become too overwhelmed with their daily tasks to entertain the idea of a new product. Maybe this is because they want to stick with what they are comfortable with. But there may be a better product out there, and it is the manager’s job to be as effective and efficient as possible.

When managers are introduced to a new product, they want to delve into it and learn all that they can. They should however make it a point to get to know the vendor as people. Taking an interest will help the manager make a decision about the capability of this new vendor and the company.

Some vendors are more direct in their approach and simply show up. When this happens it is best to have the receptionist make an appointment for a later date. This ensures that both sides respect the other’s time.

You can read the original article here:

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