Are augmented reality (AR) and virtual reality (VR) technology the future? Absolutely. Are businesses doing a whole lot with them right now? Heck no. So this is your big opportunity to get a leg up on the competition by exploring them now. In an article for TechRepublic, Mary Shacklett provides 5 tips to get started:
- See what’s available in ready-to-go AR/VR technology.
- Evaluate business processes to see where the technology will best fit.
- Educate your staff.
- Prepare to adapt.
- Don’t procrastinate.
Regular Reality Is Boring
Some industries have a lot to gain from AR and VR. Consider how people at inspection sites that are dangerous to humans would benefit from AR and a remote drone. Plus, several manufacturers are already using AR/VR to build product prototypes. If your industry is already using AR/VR in some capacity, then it is worth it to see if your business should try to replicate that use.
About educating your staff on these technologies, Shacklett says this:
AR/VR technology used in business is different from how it’s used in recreational gaming. In business, AR/VR must connect with many types of business data. It’s also going to change workflows and how work is done. When workflows and processes change, employees may resist—and they might fear job loss. This is why employees and managers should be educated about what AR/VR technology can do, how it can help employees and the company, and what the employees’ roles will be. The most important thing is to keep communications channels open.
There will be many bumps in the road to implementation—several of them technical, but some of them simply human. For instance, you need to account for things like disorientation and motion sickness. In any case, Shacklett reiterates that you should not procrastinate with these technologies. There are too many benefits to reap, if you can identify them.
For additional insights, you can view the original article here: https://www.techrepublic.com/article/cxos-get-ready-for-augmented-and-virtual-reality-technology/