Leadership TV

Spotify CEO Talks About Going Public and Music Streaming

On the day Spotify went public, Daniel Ek, co-founder and CEO, talks to CBS about the factors leading to the ideation of Spotify. He also opines about his competitors and how audience now prefers streaming music to downloading. His company did not take the traditional path of listing through IPO to bring transparency to the investment process. This allows the company’s shareholders to directly sell shares to the public.

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