Decades and even centuries of sound business methods are currently being undermined by emerging digital methodologies and competencies. In order for old, mature players to keep ahead of scrappy digital startups, they need to flex their powers of scale to produce innovation that the little guys cannot. In an article for InformationWeek, Neil Kinson explains what enterprise CIOs need to do to adapt to the changing times.
Enterprises and their startup competitors have many differences, but a significant one holding back innovation is the culture. Enterprise systems are used to many years of an ingrained “if it ain’t broke, don’t fix it” mentality that allows for legacy infrastructures to remain in place. This isn’t helped by layers upon layers of existing processes within an enterprise that has to go through several departments and CIOs in order to get these changes implemented.
As for the scale of these changes, Kinson says that these need to be sweeping change across divisions and hierarchical layers. But so far, CIOs have taken a piecemeal approach of only making changes in finite areas that, while nice, do not deliver the needed impact:
This may yield a quick hit of results, but a piecemeal strategy by definition cannot scale. As a result, these tactics have limited shelf life, and a CIO can frequently find that tactic A and tactic B are in conflict, creating demand for yet more small-scale solutions.
To maintain uniformity and streamline the innovation process, corporations should assign a center of excellence made up of executives from various divisions to oversee and lead the broader company through the overhaul of legacy IT systems and implementation of agile and innovative solutions.
Enterprises and corporations should also look to their competition to see what is working for these new startups. The good news here is that big organizations can take steps to employ or emulate the technology that startups have, but startups are utterly incapable of emulating the types of things only made possible by a large organization’s scale. So you should take advantage of that distinction.
You can view the original article here: http://www.informationweek.com/strategic-cio/it-is-time-for-enterprise-cios-to-create-a-new-breed-of-innovation/a/d-id/1329445