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Emerging Markets and Diverging I.T. Strategies

According to an Accenture report, “45 percent of companies across 10 industries make only ‘moderate’ use of technology in emerging markets.” Robert J. Bowman writes about the implications for SupplyChainBrain. He says you would think that in emerging markets, which are often volatile territories, you would want to invest heavily in technology to manage risk. But this is not the case in IT, as it pertains to supply chain planning and execution. Businesses need to stop being afraid to raise their prices, because great products and customer service are more important. Besides, IT offers badly needed agility that some short-term cost savings will never provide. For many more insights, you can read the full article here: http://www.supplychainbrain.com/content/blogs/think-tank/blog/article/emerging-markets-and-diverging-it-strategies/

About John Friscia

John Friscia is the Editor of Computer Aid's Accelerating IT Success. He began working for Computer Aid, Inc. in 2013 and continues to provide graphic design support for AITS. He graduated summa cum laude from Shippensburg University with a B.A. in English.

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