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The ICT Awards: What keeps it going?

At the recently concluded 8th International Information and Communications Technology (ICT) Awards held March 13, the night went on and I asked myself: what sustains this kind of event particularly an Awards night for the IT – Business Process Management (IT-BPM) sector?

Sure, the organizers were able to substantiate the goals of this kind of occasion in promoting the following:       

Branding the Philippines as the world’s Destination of Choice for IT-BPM companies

        Highlighting achievements and excellence in the IT-BPM industry in the Philippines

        Promoting IT-BPM opportunities in the Philippines and Filipino talents

        Recognizing the outstanding performance and contributions by companies and individuals in the ICT community

        But aside from the obvious sponsors and more than capable planners of this event, I decided to get some thoughts on one of the attendees to know more on what keeps this annual affair going.

I sat beside Mr. Jun Zulueta, Country Head in Business Development of i-Tech Global – a business processing outsourcing (BPO) company, and picked his thoughts on the night’s festivities…

AITS: What made you interested in attending tonight’s International ICT Awards?

Jun:  Keeping up with the latest in terms of the who’s who right now in this industry (IT-BPM) and innovation and evolving best practices, especially for us in the BPO sector. And of course, we are nominated for the Best Filipino-Owned Company of the Year award tonight.

AITS: Can you tell me something about your present company?

Jun: It’s called i-Tech. It is the BPO arm of JG Summit owned by Gokongwei (a well-known entrepreneur in the Philippines). I’ve been working here for a year now.

AITS: Can you share some of your best practices as a Head in Business Development?

Jun: For me, being persistent in ongoing development of skills. We Filipinos are innate, natural born leaders so it’s always challenging but not that hard for us.

AITS: In your opinion, what makes IT unique and self-sustaining as a business niche here in this country?

Jun: Competitiveness. The competitive drive of Filipinos is always present. And then you have our superb knowledge and application of the English language combined with our technical skills. These make it unique here.

As the awards night ended, I realized that, attendees who continuously support and patronize annual events such as this, like Mr. Zulueta, have an effect in maintaining them and keep things going.

About Kristian Dayrit

Kristian Dayrit was the Associate Editor and Content Writer for AITS Philippines. He has edited and wrote various published works, articles, newsletters and such since 2007.

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