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When the customer says “no” – DON’T ask why!

Geoff Burch really makes you think in this video “Sales Tip No. 60.” Burch explains how, after a client says they aren't going to go with you, saying “why not” is really a horrible idea. Instead, he suggests asking what you can do to help them more. He then goes on to demonstrate that same technique even if the client decides to hire your for business.


About Matthew Kabik

Matthew Kabik is the former Editor of Computer Aid's Accelerating IT Success. He worked at Computer Aid, Inc. from 2008 to 2014 in the Harrisburg offices, where he was a copywriter, swordsman, social media consultant, and trainer before moving into editorial.

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