If you have ever read an AITS article, you know that IT and the function of the CIO are currently in a state of transition. The CIO is tasked with maintaining IT while simultaneously addressing concerns and crafting solutions for people in entirely other departments, and this all needs to be done while cutting costs across the board. But if we listen to Eric Blum in his article at Forbes, maybe it is a focus on innovation that will allow the CIO to conquer all of these challenges at once.
Several disruptive technologies have recently come into play in a big way, grouped as social, mobile, analytics, and cloud (SMAC). Taking advantage of these growing technologies can bear all sorts of new benefits, as was the case with a big pharmaceutical company that deployed more than 150 new mobile applications for their 27,000-member global sales workforce in six months, enabling a new way to engage customers in the field. Using technology in this manner provides many new insights into behavior patterns that can then be used to estimate the best future investments. According to Blum, this is true to such an extent that IT should only be limited by its imagination anymore, and for IT to expect anything less of itself could be fatal:
Without a fundamental switch to a service-provider mindset, and without a set of rich, competitive service offerings, the CIO will experience fast-growing “shadow IT,” as business functions contract directly with external service providers for the services they want and need. The largest consumer product companies have seen their chief marketing officers engage with software as a service (SaaS) providers to design and run their outbound marketing programs to launch new products and animate their loyalty programs, without a word with their internal IT organizations. As CIOs will remain accountable for quality of service, financial performance, compliancy and security, it is a corporate obligation to get shadow IT under control.
The article goes on to state that service integration, aggregation, and orchestration tied together with service governance is the future for managing IT, and CIOs need to focus on innovating with the leading existing technology or by launching a transformation program. With innovation comes new possibilities and new solutions, and in this way, the CIO stands to play an instrumental role in company success.