Using the results of two recent surveys (PricewaterhouseCoopers' (PwC) 15th Annual Global CEO Survey and another based on input of over 500 executives), Caron Carlson provides us with a concentrated view of what concerns, thrills, and preoccupies the CEO mind. Surprisingly, 40 percent of CEOs believe their companies are going to do fine in the upcoming year; despite that 48 percent believe the global economy is going to decline. One of the reasons for this self-optimism is a focus on revising and driving innovation: PwC found that almost all of the CEOs they surveyed are revising their innovation strategies. A full 72 percent are concentrating on developing new products and services within existing business models. CIOs have been instrumental in developing new, IT-enabled products and services for some time now, and this role is becoming entrenched. But what role will IT leaders be asked to play to help drive growth for senior managers who are not looking to new products and services as the engine? The article goes on to explain that one of the trends identified is how much more CEOs are depending on CIOs to carry and develop the new business models. CEOs are looking to CIOs to help form a more IT centric company to help prepare for the future.