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Do You Have a Mobile Strategy?

No Mobile Strategy? No Success…

Let’s face it, organizations today need a mobile strategy in order to be competitive.  According to an article by Bruce McGraw, organizations until now have only had to be concerned with technologies they owned.  Well, the days when an organization only needs to worry about things within their own walls are in the past:

Take, for example, mobile technologies.  A mobile strategy used to be a “nice to have.”  Today, most technology leaders will tell you that it is an essential tool for your future success…Mobile workers in your company and your client organizations expect to be able to do email, calendar, IM, access files and applications, edit documents, and print.  And many of them expect to be able to do this on their own devices.

Looking To The Future

According to McGraw, this means big changes for technology managers.  They will need to be able to find a balance between allowing workers to use apps and protecting corporate data on mobile devices.  As we move into a new year, it seems that this will become a more and more pressing issue.

So, how do we create our mobile strategy for the future?  McGraw suggests pushing collaboration between technology managers, IT leaders, and business unit leaders.  Each individual organization must decide much mobile technology they need or expect to use.  From there, organizations should decide if there is any existing desktop, other applications, or technologies that they can do away with and replace with mobile technology.  There will still be many questions when developing a new mobile strategy, but once that strategy is in place, it will benefit your company or organization for years to come.

Read the whole article here: http://fearnoproject.com/2012/12/15/do-you-have-a-mobile-strategy/

About Anne Grybowski

Anne is a former staff writer for CAI's Accelerating IT Success, with a degree in Media Studies from Penn State University.

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