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7 Ways IT Can Improve Customer Service

IT can be a remarkably strong player in improving customer service, but IT is generally underutilized for this business critical task. The reason IT could be used so effectively comes down to its roots: visibility, metrics gathering, and process oriented success. IT can help identify how customers communicate with the business (mobile, phone, etc), provide more information to agents, provide more user friendly interactions and provide more outlets for customers to express what they want and what they are concerned about. With IT support, the business can rapidly change to fit the needs of customers, resulting in a competitive advantage over other businesses.

About Matthew Kabik

Matthew Kabik is the former Editor of Computer Aid's Accelerating IT Success. He worked at Computer Aid, Inc. from 2008 to 2014 in the Harrisburg offices, where he was a copywriter, swordsman, social media consultant, and trainer before moving into editorial.

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