Late last year a number of IT vendors took part in an arms race for cloud companies. SAP, IBM and Oracle tried to expand their capabilities as providers by having a full host of cloud capabilities and stay ahead of competition. While Jamie Yap, the article’s author, indicates it’s still too soon to determine if they achieved their goal. However, if they are to succeed, those companies need to focus on aligning and integrating the cloud companies into their own operations. The SAP vice president for cloud in Southeast Asia explained how the focus was now on integration and organization of manpower, with the cloud company and SAP working diligently to combine their cloud development groups into one global entity. This made releases much faster. This method if rapid integration is one of the keys for effective cloud capability acquisition:
Dane Anderson, vice president, research director, and region manager at Forrester Research, pointed out that what SAP and IBM did in terms of integrating these companies to boost their existing capabilities in the cloud space is integral to turning these acquisitions into a success. By doing so, IT vendors are then able to compete effectively in the cloud arena, both in terms of the intellectual property and organization of manpower, Anderson stated.
Those interviewed in the article also expressed how important it was to keep the customer in the forefront of their minds while integrating cloud companies into their own. Providing what the market wants effectively and quickly is a key to surviving in the evolving IT world, and companies need to be ready to move with the tide of customer need.